Video Premiere: Nico & Vinz – ‘When The Day Comes’

Nico & Vinz had one of the biggest hits this year with ‘Am I Wrong’. Looking to duplicate their success a second time around, the duo has just released the music video for ‘When The Day Comes’, that acts more as an uplifting mini-movie between a boy and his inner warrior.

Love the storyline and love the metaphor.In a nutshell, ‘When The Day Comes’ follows the struggle of a little boy and his family after they find themselves in a hospital after an unfortunate accident. The boy has drawn up his inner warrior in a flashback in school and it’s that warrior that comes to life trying to locate the little boy to bring him back to life (around Toronto, nonetheless…HAY!).

Some of my favorite music videos have a cinematic quality and this one falls right into that category. After all, if a music video doesn’t pull you in, what’s the point in watch it?

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